I'm Into You
"I'm Into You" is a song by American recording artist and actress Jennifer Lopez, taken from her seventh studio album, Love? (2011). The mid-tempo pop song was written by British singer Taio Cruz, with the rap section written by Lil Wayne. Norwegian duo StarGate produced the song. Lil Wayne also has featured vocals on the song, after Lopez identified him as her favorite male rapper. In the song, that features double entendre lyrics, Lopez sings about being lost in love and her lover's attraction, while Wayne teases with clever wordplay. The song was originally due for release as a promotional single in the US and Canada on April 5, 2011, but the song was unlocked and released in those markets on April 1, 2011, through a campaign on Lopez's Facebook page. The song was later serviced to rhythmic and urban radio on April 26, 2011, as the second single from Love?.
The song received generally positive reviews from contemporary music critics, who complimented the song's catchy hook, Island-flavored production and fun lyrics. The song has charted on the Billboard Hot 100 chart at number forty-one and has reached the top ten on the UK Singles Chart. A music video for "I'm Into You" began production in Chichen Itza, Mexico on April 2, 2011. It was released on May 2, 2011 at Today and the video depicts the singer on a beach with her love interest and also shows scenes where she dances with two back-up singers as well as featuring the singer on a Mayan pyramid. The video received critical acclaim, praising her dance ability and beauty.
Background
On March 30, 2011, Lopez appeared on Ryan Seacrest's morning radio show, On Air with Ryan Seacrest. There, she spoke about the upcoming release of her seventh studio album, Love?, and her American Idol experiences. She also introduced a thirty-second preview of her new single, "I'm Into You".[1][2] Later that same day, a version of the song leaked online to Rap-Up magazine's website and the blogosphere.[3][4] The song was used in a promotional campaign in the US and Canada on Lopez's official Facebook page. If enough fans "liked" the song, it would be unlocked for early purchase on the iTunes Store.[5] On April 1, the song was released to iTunes, four days earlier than planned in those markets.[6]
Composition
"I'm Into You" is a mid-tempo Island-flavored pop song featuring American rapper Lil Wayne, written by Lil Wayne and Taio Cruz and co-written by Norwegian duo StarGate.[3][7] Lopez told fans that she chose Wayne for the song because he is her current favorite male MC. "To me just the things he says and the way he says it is very unique, and I feel like he has a fresh new voice... He might be one of the best out there right now. He might be the best."[8] It is built around a "trippy" and "synth-heavy beat" and "beachy feel" with a "club-ready refrain," according to Mary Kinney from AOL Music. Kinney commented about Lil Wayne's verses, describing lines like "I'm falling for you, baby / I need a parachute" as clever wordplay.[4][9] According to Rap-Up, on the song, Lopez "finds herself lost in love" and her lover's attraction.[3][4]
Critical reception
Mary Kinney from AOL Music praised the song's "unstoppable production" courtesy of Norwegian producers, StarGate, saying that "The hook of Lopez repeating "I'm into you" will be ringing in listeners' ears long after the song is over, and Lil Wayne provides clever wordplay... The club-ready refrain challenges the listener to not sing along. This song is bound for greatness."[9] Bradley Wete from Entertainment Weekly agreed, further commenting that "J-Lo [is] at her perfect pitch. Her notoriously thin voice never strains–which is great for critical ears. She sounds good, not great. But help from the song’s writer Taio Cruz and production from hit-making team StarGate certainly doesn’t hurt either."[1] Robbie Daw, of Idolator, said "although the beat is sparse and the lyrics are borderline simplistic, the melodies (particularly the irresistible chorus) and Jennifer’s warm vocals give this uplifting piece of pop an extra boost."[10] Bill Lamb from About.com rated it four-stars out of five and went to say that: "From the sound of this single it looks like Jennifer Lopez is planning to extend her pop comeback a bit longer. It boasts an instantly catchy hook courtesy Taio Cruz and Stargate. Lil Wayne stops in for a clean, pop friendly rap, and, with a charming slinkiness to the production, the overall impact is good, clean, dancefloor fun. This will please Jennifer Lopez fans.", Lamb conclued.[11] Robert Copsey from Digital Spy says, "...Jen is wasting no time on a follow-up [to 'On the Floor']. This second release from her forthcoming album Love? might not have the same impact as her current effort, but we reckon this tropical/latino mashup could be her 'What's My Name?'."[12] While reviewing the album Love?, Sal Cinquemani from Slant Magazine praised the song, calling it "a summer-hit-in-the-making with a sexy island vibe and the kind of "na-na-na" hook Rihanna has built an entire career around."[13]
Chart performance
The song debuted on the UK Singles Chart in the week of May 14, 2011 at number forty, solely due to a high number of digital downloads, after the album was released. The week of June 11, the single peaked at number ten, becoming her fifteenth top-ten single.[14] The week of May 21, the song debuted in the US on the Billboard Hot 100 at number seventy-two, also due to digital downloads, after the album and the music video release.[15] It dropped out of the Hot 100 after only two weeks, but has since re-entered the Billboard Hot 100 as airplay and sales have increased, reaching a current peak of number 41.[16] Moreover, the song has reached the top-forty in several countries along Europe as Spain, France, Belgium, Norway or Italy. As of December 31, 2011 the song has sold 516,000 copies in the US.[17] On May 2, 2011, the song became available in Germany as a digital download but it wasn't until the week of August 15, that the song also finally charted in the Media Control Chart at 18 and peaked at 16 the second week. In Romania the song entered the Romanian Top 100 as it peaked at number-six and became a summer hit there. It was also a huge hit in Greece or Bulgaria, where it peaked at number-one.
Music video
Background and development
On April 2, 2011, Lopez flew to Chichen Itza in Mexico to film the music video with music video director Melina Matsoukas, who previously directed the video for "Hold It Don't Drop It". In one scene, Lopez is sat on the steps of Kukulkán's pyramid, dressed in a snakeskin outfit with a headwrap, matching bangles, and platform wedge heels.[18] Lopez shared multiple photos, from the video shoot, with her fans through social networking website, Twitter.[19] According to US Weekly, Lopez filmed scenes at "different locations around a Mayan archaeological site."[20] Someone present on the shoot told the magazine that Lopez's video was based on an old Mayan tale. "There is an old Mayan tale about a snake slithering around the pyramids, so Jennifer donned a snake skin flowing dress and slithered around the ruins."[20] One of the scenes was shot at night, where the ancient columns were lit for Lopez to dance around.[20] In the middle of the music video, it switches to a dance-breakdown accompanied by the song Papi from Lopez' current album.[21] Telenovela star and model William Levy was cast as Jennifer Lopez's love interest.[22] Lopez explained to Extra how she found the hot Cuban actor. "I called my cousins and I said 'Who's the hottest guy right now?' and they're like William Levy! And I was like, 'Okay, let's get William Levy!"[23] Additional scenes were shot on April 21, 2011 with Lil Wayne.[24] The video aired on NBC's Today on May 2, 2011.[22] Although Lil Wayne was pictured filming scenes with Lopez, on green-screen, in Los Angeles, he does not appear in the version of the video premiered on Today.[25][26] A version featuring the rapper was uploaded to Lopez's official Vevo on May 9, 2011.[27] It is nearly identical to the first version, but features additional scenes where Lil Wayne appears alone against a dimly lit yellow backdrop.[28]
Synopsis and reception
The Melina Matsoukas-directed clip begins with the entertainer looking radiant as she frolics on the beach with her telenovela male co-star William Levy. Wearing a bejeweled dress, J. Lo sings alongside her co-star in a flash of color and black-and-white shots. The clip features the seductive singer atop the historical steps of the Chichen Itza.[29] Along with the song's midtempo beat, "I'm Into You" also features an unexpected dance breakdown, where Lopez bursts into some swift choreography to a clip of her Love? cut "Papi." Another version of the video was later released, intercut with scenes featuring Lil' Wayne.[29] J. Lo is seen flaunting her body around ancient Mesopotamian Ziggurats.[30]
Robert Copsey from Digital Spy gave a positive review for the video, enjoying the beach part, which according to him, is "reminiscent of her 'Love Don't Cost a Thing' video" and praising the dance breakdown, which included, according to him, "a wonderfully choreographed breakdown moment", featuring new album track 'Papi'.[31] Dennis Pastorizo of the website Terra USA was impressed with the video, saying that "Jennifer Lopez looks smokin' hot-heck-I dare to say, better than ever in the video."[32] Ann Lee from the UK website Metro said that: "watching Jennifer Lopez's video for I'm Into You is like going on a summer holiday." She also thought that "Lopez tries her best to be as sexy as possible."[33] Becky Bain of Idolator was also positive, saying that: "it’s the perfect vid to welcome the Summer season."[34] Eliot Glazer from MTV Buzzworthy positively said that: "Ms. Lopez still looks just as good! It's like she's aging in reverse."[30] Erika Ramirez wrote for Billboard that "Lopez roll around white sand with her on-screen Latin beau and rock a short dance number. J.Lo's still got it! (Never doubted it.)"[35]
Track listing
- "I'm Into You" (featuring Lil Wayne) – 3:20
-
- Digital download (International markets)[38][39]
- "I'm Into You" (featuring Lil Wayne) – 3:54
- "I'm Into You" (Dave Audé Radio) – 3:54
- "I'm Into You" (Low Sunday I'm Into You Radio) – 4:07
- "I'm Into You" (Gregor Salto Hype Radio) – 3:20
- "I'm Into You" (Dave Audé Club) – 7:01
- "I'm Into You" (Low Sunday I'm Into You Club) – 6:25
- "I'm Into You" (Gregor Salto Hype Club) – 5:10
- "I'm Into You" (Dave Audé Dub) – 7:08
- "I'm Into You" (Low Sunday I'm Into You Dub) – 6:25
- "I'm Into You" (Gregor Salto Hype Dub) – 5:12
Credits
- Recording[41]
"I'm Into You" was recorded at Roc the Mic Studios, New York and Westlake Recording in Los Angeles, California.
- Personnel[41]
- Jim Annunziato – vocal recording
- Tim Blacksmith – StarGate management
- Mike "Banger" Cadahia – vocal recording (Lil Wayne's vocals)
- Dwayne Carter (Lil Wayne) – featured rap vocals, songwriter
- Taio Cruz – songwriter
- Danny D. – StarGate management
- Mikkel S. Eriksen – songwriter, producer (alongside Hermansen, credited as StarGate), recording engineer, instruments
- Elizabeth Gallardo – assistant vocal recording (Lil Wayne's vocals)
|
- Josh Gudwin – vocal recording
- Kuk Harrell – vocal producer, vocal recording, vocal editing
- Tor E. Hermansen – songwriter, producer (alongside Eriksen, credited as StarGate), instruments
- Damien Lewis – additional audio mixer, assistant engineer
- Chris "TEK" O’Ryan – vocal recording
- Jeanette Olsson – background vocals
- Phil Tan – audio mixer
- Miles Walker – recording engineer
|
Charts and certifications
Charts
|
Year-end charts
Chart (2011) |
Position |
Romanian Top 100[71] |
29 |
Certifications
|
Release history
References
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